San Francisco, CA, January 20, 2004 – Red Giant Software today announced that Notorious Pictures selected Primatte Keyer in making music videos for the popular bands, Pacifier, Telepopmusik, and Train. The versatile Adobe After Effects plug-in allowed Notorious Pictures to reduce greenscreen work by 80%.
“These music videos created interesting technical challenges for keying, because we either integrated multiple camera angles or digital images with no on-site shots taken. With Primatte Keyer, we were able to crank out the keys in one-fifth the amount of time we required previously. This is a huge time savings for elaborate projects,” said Brent Bonacorso, a Director at Notorious Pictures.
Primatte Keyer is used by editors, effects artists, and film professionals. The software, which works on both Macintosh and Windows platforms, enables artists to extract keys from any color background for compositing. Users can choose foreground/background areas of an image and selectively reduce edge spill and transparency problems—all directly in the After Effects composite window.
“Primatte Keyer proved to be an amazing tool. We needed a solution that would get the job done quickly and efficiently so that we could move onto the next complicated stage of compositing. I don’t know of another tool on the market that is able to selectively remove the green better. Using the Magic Wand tool I am able to isolate up to 12 different shades of green. This was especially helpful with the Telepopmusik digital photos where the greenscreen noise was a challenge.”
Pricing and Availability
About Notorious Pictures
Notorious Pictures is a full-service production, post-production, and motion-graphic design company with offices in New York and Los Angeles. For over 10 years, its creative endeavors have expanded from music videos servicing all the major labels into live concert for television and DVD, advertising spot production, television programming, and feature films. Clients include Columbia Records, Sony, AE Networks, Warner Records, Atlantic, Arista, Coty, Island Def Jam, Seagrams, Dreamworks, Food Network, Stetson, Epic, National Advertising Division, and Music Choice. For additional information, go to www.notoriouspictures.com.
About Red Giant
Founded in 2002, Red Giant (www.redgiantsoftware.com) creates an ever-expanding universe of effects tools ranging from plug-in suites, applications and mobile apps to Guru Presets, free products and sharing communities. We provide software for motion design, photography and color correction that is used for everything from major motion pictures to worldwide television programming to web production. Red Giant offers the industry-leading Trapcode tools for broadcast design; Magic Bullet Suite for color correction; and over 60 products that run in After Effects, Final Cut Pro, Motion, Premiere Pro, Photoshop, Lightroom, Aperture, Avid, Vegas, Nuke, and Studio. Our effects have enhanced dozens of feature films such as Angels & Demons and The Social Network, and added sparkle to networks like NBC Universal, ESPN, Disney, CNN, Comedy Central, MTV, and TNT. Join us on Facebook (RedGiantSoftware), follow us on Twitter (@RedGiantNews) and get free content at Redgiantpeople.com.











